Just got back from the grocery, and happened to notice the recent carb-faddish Simply Jif line of peanut butter. I was picking up a jar of the regular stuff, and on a whim I decided to compare the nutritional labels.

A standard two-tablespoon serving of regular Creamy Jif: 190 calories. Low-carb Simply Jif: 190 calories. Reduced Fat Creamy Jif: 190 calories. It’s the same for their entire product line. The reduced-fat version eliminates a whopping 4 grams of fat but compensates by adding 8 grams of carbohydrates. The low-carb version removes a majestic 1 gram of sugar.

(and, yes, I know they round off the calories to the nearest 10)